Senior product designer & accessibility specialist
I design products that include everyone
I started at BBVA six years ago, then I moved to NTT DATA where I’ve worked with several public and private sector international organisations.
I consider how people navigate technology without a mouse, not as edge cases, but as test of whether a product genuinely works.
Lately my work has shifted to strategy, conceptualising new products and crafting strategies for inclusion-led organisational cultures.
Areas of expertise
Product design & strategy
Stakeholder alignment, vision shaping, and turning abstract ideas into user flows and interactions.
User research
Experience in qualitative and quantitative methods. Identifying assumptions, exploring and creating insights.
Accessibility
Expertise in EN301549 and WCAG audits, assistive technology testing and accessible by design principles.
Side projects
Product Designer at Nosolofilms
2021 – CURRENT
Nosolofilms is a non-profit assoc. where we aim to connect designers with social impact projects.
I created the association’s visual identity, web UI and UX and social media visual design. In 2023-2024 we worked with several schools to implement design thinking with students.
Currently, I’m working on the strategy and features for the new version of an app for cancer patients: Oncolomeeting.
Mentor at Technovation Girls Challenge
2022 (7 MONTHS)
I mentored four 10-year-old girls to help them create the WeR app and AI model. The app seeks to raise awareness about the plastic pollution problem.
The project reached the world finals and won the Audience Award (see 2022 winners). WeR pitch video
Cipaj magazine covers
2020 – 2022
My cover proposals for the “Cipaj” magazine were selected twice to be published. In the photo above the proposal for 2022 where I crafted the cover to have a second life.
Selected talks
2024
LA PRODUCT CONF
2024
GOOGLE DEV FEST
2024
GLOBAL ACCESSIBILITY AWARENESS DAY
2023
GLOBAL ACCESSIBILITY AWARENESS DAY
2022
DRUPALCAMP SPAIN
ABOUT
I’m a senior product designer with 6+ years shaping digital products, with deep expertise in accessibility and interaction design.
Lately my work has shifted to strategy, conceptualising new products and crafting strategies for inclusion-led organisational cultures.
Aaand… In my free time, you can usually find me playing sports such as tennis or padel, reading a book or practicing street photography.
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NTT DATA
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BBVA
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Lecturer
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Education
March 2021 – Current
I’m currently Product Designer and accessibility specialist at the IT consultancy NTT DATA. Some of my current responsibilities are:
- As Product designer within national and international organisations conducting interaction design tasks such as Information Architecture and accessible interaction but also participating in every phase of the product development and strategy.
- Defining strategies and plans to increase UX and digital accessibility maturity within different international teams.
- Leading several internal initiatives to boost the adoption of digital accessibility.
- Conducting trainings in accessible interaction and digital accessibility adapting content to the different audiences.
March 2020 – December 2020
I was one of the 2020’s Future Designers program↗ in the Spanish bank BBVA. I worked within the global Design team while receiving training on different topics (user research, storytelling, behavioral economics, etc.).
- Worked in a multidisciplinary team as Product designer defining information architecture, user flows and wireframes. Later, together with a design researcher I helped validating the design proposals.
- For three months I joined the Design Education and BBVA Experience team (Design System team).
- Digital Accessibility webinar at IEBS Digital School
- Ethical Design at Thiga Academy’s Digital Product Designer course | 2023-2024
- Research, interaction and vidual design training path | Interaction Design Foundation | 2023-2025
- Google UX Design Certificate | View credential | 2023
- Digital Product Designer | The Hero Camp | 2021
- Microinteractions Crash Course | Instituto Tramontana | 2020
- Circular Design Sprint | Uxer School | 2019
- Bachelor in Industrial Design Engineering at Universidad de Zaragoza | 2015-2019
Books I loved
Ruined by Design
By Mike Monteiro
If you care about the ethics of the digital product you are helping to build.
View book ↗
Mismatch
By Kat Holmes
If you want to understand why we need to be actively considering inclusion while building products.
View book ↗
Four Thousand Weeks
Lo esencial
By Miguel Milà (Spanish)
If you like industrial product design and want to discover a really interesting designer focused on functionality.
View book ↗We need to open our senses to everything around us just to absorb new information,
to challenge ourselves
to be able to reach
a new way of observing, seeing and
understanding the world.
Alan Moore, Do/Design: Why Beauty Is Key to Everything
I’m working to make this website as I can. If you find any access barrier, please reach me out.
Contact: martaortigosadecarlos@gmail.com
© 2026 Marta Ortigosa | Digital Product Designer & Accessibility specialist